Over the past eleven years the firms has grown its footprint to a team of around 70 consultants, operating from its home base in Denmark as well as from a hub in New York. As part of the deal, ReD Associates, which will continue to operate independently, has tied an exclusive strategic partnership with Cognizant Digital Works, the firm’s Digital business unit.įounded in 2005 by four co-founders, in Copenhagen, ReD Associates is a boutique management consultancy that focuses on business strategy, sales & marketing, organisational behaviour and innovation*. ReD Associates, a Copenhagen and New York based consulting firm that specialises in customer behaviour, has sold off a 49% stake of its business to Cognizant.
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